From Carpets to Cash: Ruben Rock's 7-Figure Marketing Agency Strategy
Business and Entrepreneurship
September 12, 2025

From Carpets to Cash: Ruben Rock's 7-Figure Marketing Agency Strategy

Chris Gray

Chris Gray

Mentor

In an episode of the Amazing Marketing Show, Ruben Rock shares his journey from running a carpet cleaning franchise to building a successful marketing agency. He shares insights on mindset shift, attracting ideal clients, content creation, overcoming imposter syndrome, balancing business and family, and handling difficult clients. His story provides valuable lessons for entrepreneurs, cleaners, and agencies on standing out, scaling, and winning long-term.

In an insightful episode of the Amazing Marketing Show, hosts Dmitri Smirnov and Chris Gray share an intriguing conversation with Ruben Rock, the founder of BookCleaningJobs.com. Rock's journey takes him from managing a carpet cleaning franchise to establishing a lucrative marketing agency, and in this episode, he generously shares the strategy that facilitated his success. The episode commences with Rock explaining the crucial mindset shift that aided his transition from a struggling operator to a prominent marketing leader. He emphasises the importance of filtering out non-ideal clients and attracting those who value your time and expertise. Rock's strategy isn't solely about advertising. He credits his 7-figure revenue to the use of content and storytelling, demonstrating how sharing meaningful narratives can establish a successful niche. He also discusses the reality of imposter syndrome, and rather than treating it as a blockade, he suggests using it as a motivating factor to strive for success. Being a family man, Rock shares insights on striking a balance between business and family life, especially when your spouse and children are part of the mission. He also shares his first-hand experience in dealing with challenging clients and provides valuable advice on how to handle such situations. Listeners, whether they are in home services, cleaning businesses, or running an agency, will find Rock's insights highly valuable. His experiences provide a blueprint on how to set yourself apart, scale your business, and secure long-term victory. The episode is packed with practical strategies and inspiring stories, not only from Rock but from other top marketers and entrepreneurs featured on the Amazing Marketing Show. Don't miss future episodes by subscribing and turning on notifications. Ruben Rock's inspiring story serves as a testament to the power of persistence, smart strategies, and the right mindset. Listen to the episode, learn from his journey, and apply these lessons to your own business.

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